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The Secret Weapon behind Drakes uncanny success

October 14, 2016 Emmanuel Aboagye

When the dust settles and the smoke clears. I have no doubt in my mind that Noah '40' Shebib will emerge as one of the most influential producers of our generation. 
(10 years from now, you can quote me on that.)

Every interview I have read or seen always leaves me more impressed!
His approach to production, his choice of operating outside the music hubs, his focus on the artist, all these and more are definitive moments that set him apart from the rest of the pack. 

Checkout this cool interview he did with Native Instruments Maschine. 

In Leadership, Music, Music Business Tags Noah 40 Shebib, Drake

Drake - Obey Your Thirst (Video)

November 10, 2015 Emmanuel Aboagye

"Do it from where you are at..." 

#RealTalk

In Entertainment Tags Drake, Fader, Sprite, Video

Study The Game: Hip Hop 101 - Class is in session - Drake

October 24, 2013 Emmanuel Aboagye

 

I love listening to interviews and I listen to a lot of them. You can learn a wealth of information just by listening to a discussion between two people. (I guess that's why Oprah is rich!)

Read More
In Marketing, Entertainment, Education Tags Drake, Oprah, Study, Hip hop, Game, Class, 101, interview

Are you a Fan of Music? Now is a good time to Start!

September 20, 2013 Emmanuel Aboagye
Mi Casa

Mi Casa

There is more good music now than ever before in the history of music. It's now just a little bit harder to find...Sort of ? 

"Now you are the only one standing in the way of sharing your art!"

 

Read More
In Music, Music Business, Marketing Tags gotye, Mi Casa, BK, Lady Gaga, Somebody that I used to know, Walk off the earth, support independent music, music, Drake, Janelle Monae, Ryan Leslie, Printing press

Blackberry, the Shakespearean tragedy

July 23, 2013 Emmanuel Aboagye
Drake & Blackberry2.jpg

Blackberry and Drake, The deal that never happened. For me, this was probably the biggest marketing miss of the decade. 

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In Marketing, Music Business, Music Tags Drake, RIP, Blackberry, Shakespear, Marketing, Nail, Coffin, Playbook, iPad, Freeze, RIM, BIS, Windows 8, Song writing, lyrics, boo boo, the biggest marketing miss of the decade, epic fail, Blackberry 10
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